Are you struggling to attract new students, sell tickets to events, or sell resources you have created?
This 90 min workshop will arm you with practical tools and skills to market yourself as a music teacher / working musician online effectively.
You’ll learn:
- how to get clear on what your goals are before you waste efforts on marketing that won’t work – or worse, lose your hard-earned money
- how to define your target audience, and where to find them (hint: it’s not everyone!)
- how to make yourself as attractive as possible to the right fit of students
- where to focus your efforts for the best return on investment – and why you don’t need to be jumping onto the latest social media trends.
You’ll see real examples and case studies in action, and receive practical tips on language that works.
About the Presenter
Simone Collins is both a music teacher with a busy private studio that has run at capacity for years, and an award winning web developer and marketing specialist with over 26 years of commercial marketing experience.
As a former Secretary of WAMTA, she has used her marketing prowess to turn around a free-falling membership and significantly improve the profile and profitability of events, demonstrating that these skills work for all manner of things.
Whether it’s increasing students in a studio, membership of an organisation, entrants in competitions, attendees at events, or anything else that entails building awareness of a service or product, Simone can demonstrate how to do these things successfully.
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